Two podcast interviews earlier this year with Philip Teverow, the co-founder with Chef Pierre Thiam of the Yolélé brand line of fonio products, offer insights into their company's vision and operations. Both are good conversations, and altho some information is repeated in different ways, there are other differences. "Founder Feature: Philip Teverow of Yolélé," The Startup CPG Podcast, 28 Feb. 2025 (33:04) https://startupcpg.transistor.fm/episodes/founder-feature-philip-teverow-of-... "Discovering Fonio: A Grain of Hope for Sustaining Agriculture," The FoodTalk Show, 21 May 2025 (35:00) https://foodtalk.co.uk/podcasts/discovering-fonio-a-grain-of-hope-for-sustai... One interesting thing I learned was that Yolélé's introduction of fonio chips was prompted in large part by the fact that snacks are more suitable for displays than their other products, and displays in stores are a great way to boost brand awareness. In various past posts on this list, podcasts with Pierre Thiam have also been mentioned - https://lists.millets2023.space/archives/search?mlist=collab%40lists.millets... ... and of course he was a guest on our June 2023 Millets Webinar - https://youtu.be/c7pyH6ucN2U Don Osborn, PhD (East Lansing, MI, US) North American Millets Alliance